Adult Beverage Consumer Engagement Report Series

Your New Complimentary Resource from EPG Specialty Information

At EPG Media & Specialty Information, we believe consumers drive the Bev-Al industry, and understanding their mindsets is key to success.

That's why we interviewed 2,500 consumers aged 21 and older about their consumption habits and category engagement, and are offering you free, exclusive access to our findings.

We've distilled these insights into four consumer reports that highlight beverage alcohol engagement of U.S. consumers across age and generation in the Beer, Wine, and Spirits categories.

The first two reports, Cross-Category Consumption and Beer Category Engagement, are now available for immediate download below.