Beverage Information Group

2024 Liquor Handbook

Handbook Format: Hardcopy

Available June 2024

The 2024 Liquor Handbook is the Beverage Information Group’s definitive data report for the distilled spirits industry including consumption, projections and sales.

Distilled liquor categories include straight whiskey, blended whiskey, Canadian whisky, Scotch, Irish whiskey, gin, vodka, tequila, rum, cordials and liqueurs, brandy and Cognac. This report includes key market data such as:

  • 2023 consumption of distilled spirits and 2024 projections
  • Total consumption data by category of liquor
  • Per capita consumption by category and state
  • Domestic vs. imported consumption by category
  • Analysis of 500+ leading brands in 12 unique categories
  • Top 150 Distilled Spirits Brands
  • Category development analysis
  • Category demographic profiles
  • Brand usage demographic profiles
  • Performance of major suppliers in the spirits industry
  • Trends in hot category segments including RTDs, tequila and domestic whiskey

For a flipbook preview of the Liquor Handbook, click on the link:

Handbook Format: Hardcopy